We want to pop our iPhone inside a furry Ubooly
Not a euphemism, honest. Ubooly is a really interesting-sounding toy that's due to launch later this year, providing a much more physical take on apps for kids.
How? It's a cute plush toy which you can stick your iPhone or iPod touch inside, complete with an animated face. The toy works with the Ubooly app to serve up games, stories and adventures for your child, with new content made available every month.
Oh, and it uses voice recognition technology too, to talk to your kids. "It doesn't matter how old you are, just talk to Ubooly and watch it react. It's like ...